I always say the market has its own rhythm — sometimes it’s a sprint, sometimes it’s a slow dance.
Right now? We’re in that in-between tempo where the music hasn’t stopped, but you can take a breath, look around, and make a more thoughtful move.
And that’s exactly what’s happening in the Myrtle Beach area.
What’s Changed?
According to the latest data from the Coastal Carolinas Association of REALTORS® (CCAR):
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Homes are taking longer to sell.
The average single-family home is spending about 124 days on the market — that’s up 10.7% from last year. Condos? 132 days on average, a 29.4% increase year-over-year.
(Source: CCAR June 2025 Market Stats PDF) -
Inventory is climbing.
Single-family homes are up 20.2% and condos are up 14.8% compared to last June. More homes = more options. -
Prices are holding steady… mostly.
The median single-family price is $364,140, down just 0.2% year-over-year. Condos are at $240,000, which is 4% lower than this time last year -
But Here’s the Real Story…
Numbers are great — but what they mean for you matters most.
If you’re a buyer, this is your chance to breathe. The frantic pace has slowed, and with more homes to choose from, you can:
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Shop without the “blink and it’s gone” pressure.
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Negotiate for closing cost credits, repairs, or even a lower price.
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Take time to really compare neighborhoods, amenities, and long-term fit.
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If you’re a seller, the rules have changed — but the opportunity hasn’t disappeared:
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Price right from day one. Overpricing now means your listing may sit, and that can cost you both time and money.
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Presentation matters more than ever. Stage it, photograph it beautifully, and make that first impression count.
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Be open to negotiation. Flexibility could be the difference between a deal and months of waiting.
The Big Picture
The Myrtle Beach market isn’t slowing because people don’t want to live here — they do.
It’s simply balancing. That’s healthy. It gives buyers room to think and sellers a chance to really market their property instead of rushing it out the door.
The truth is, whether you’re buying or selling, success now comes down to strategy — knowing the market, knowing your options, and making moves with intention.
Let’s Talk About Your Next Step
If you’re curious what these shifts mean for your home’s value, or if you’re ready to take advantage of buyer-friendly conditions, I’m here for the conversation — no pressure, just clarity.
You can view the full CCAR report here, but if you’d rather skip the spreadsheets, I’ll happily break it down for your specific neighborhood.
Disclaimer:
Market data provided courtesy of the Coastal Carolinas Association of REALTORS® (CCAR). All statistics reflect the most recent monthly update available as of July 10, 2025, and are based on information from the CCAR Multiple Listing Service. While deemed reliable, the information is not guaranteed and is subject to change without notice. Real estate market conditions can vary significantly by neighborhood, property type, and price point. For specific advice regarding your property or situation, please consult with a licensed real estate professional.
